Executive Summary

This case study examines how Kitsters DIY Stations successfully implemented monthly creative activities for Boston Consulting Group (BCG) employees. These hands-on workshops—including terrarium making, tote bag painting, and bookmark crafting—helped foster productivity, creativity, and inter-team collaboration while providing effective stress relief and boosting overall employee morale.

Client Overview

Boston Consulting Group (BCG) is a global management consulting firm and one of the world's leading advisors on business strategy. With a workforce of highly skilled professionals working in a fast-paced, demanding environment, BCG recognized the need to invest in employee wellbeing and team-building initiatives.

Challenge

BCG faced several workplace challenges:

1. High-stress work environment leading to burnout and decreased productivity
2. Limited opportunities for cross-department interaction and networking
3. Need for creative outlets to balance analytical thinking
4. Desire to strengthen team bonds beyond traditional corporate activities 

Solution: Kitsters DIY Stations

Kitsters provided a comprehensive solution through monthly in-office DIY workshops tailored specifically to BCG's corporate culture and employee needs:

Program Design

Monthly Rotation: Different creative activities each month to maintain engagement and excitement

All-Inclusive Kits/ DIY stations: Premium materials provided for each participant with everything needed to complete projects

Expert Facilitation: Skilled instructors guided employees through each activity
Customised Scheduling: Sessions designed to fit within BCG's busy work calendar

Featured Activities

Terrarium Making: Employees created self-sustaining miniature ecosystems, learning about plant care while engaging in a calming, nature-based activity

Tote Bag Painting: Custom tote decoration workshops encouraged personal expression and resulted in practical, sustainable items employees could use daily

Bookmark Crafting: Precision-focused activity that produced personalized tools for BCG's research-heavy workforce

Seasonal Crafts: Holiday-themed workshops that built anticipation and celebrated important calendar milestones

Implementation Process

The partnership followed a structured implementation approach:

Phase 1: Assessment and Planning

Initial consultation to understand BCG's specific workplace culture and challenges
Employee interest survey to identify preferred activities
Development of a 12-month activity calendar

Phase 2: Execution

Monthly on-site setup in BCG's office common spaces
Fast and fun guided DIY stations
Flexible scheduling options including lunch hours and after-work sessions

Phase 3: Feedback and Optimisation

Post-activity surveys to measure impact and satisfaction
Quarterly reviews to adjust programming based on feedback
Ongoing innovation in activity offerings

BCG reported significant positive outcomes from the Kitsters DIY Stations program:

Quantitative Results

92% of participants reported reduced stress levels immediately following workshops

87% increase in cross-department collaboration initiatives

76% of employees cited the activities as a factor in improved job satisfaction

32% reduction in reported workplace stress over a 6-month period

Qualitative Benefits

Enhanced Team Dynamics: The neutral, creative environment facilitated conversations between colleagues who rarely interacted

Stress Reduction: Hands-on activities provided an effective "circuit breaker" in the middle of intense workdays

Improved Creativity: Many participants reported applying creative thinking from workshops to client problems

Pride and Ownership: Completed projects displayed in offices served as positive reminders of the experience

Testimonials

"The monthly Kitsters activities have become something our team looks forward to. It's remarkable how a simple creative break can transform the office atmosphere and spark new conversations. We've seen tangible improvements in how our teams interact following these sessions."

HR Director, Boston Consulting Group India

"As a management consultant, I spend most of my day in analytical thinking mode. The terrarium workshop gave me a completely different kind of challenge – working with my hands and creating something beautiful. I returned to my desk afterward feeling refreshed and with a new perspective on the problem I'd been stuck on."

Senior Consultant, BCG India

Key Learnings

The BCG-Kitsters partnership revealed several valuable insights about effective workplace engagement:

Creative activities serve as effective "pattern interrupts" in high-pressure work environments

Tactile, non-digital experiences provide especially valuable contrast in technology-dominated workplaces

The social component of group activities is equally important as the creative output

Consistency in programming (monthly cadence) helps establish activities as a valued part of company culture